‘From5To4’ is a fun and simple game for people to play and record their journeys to work. Whilst playing as part of a team, employees can compete with other teams to see how many sustainable trips are made each week. In return, the website gives employees bespoke information about how much energy they have saved, calories burned as well as the opportunity to win prizes. It’s a simple formula: for every workday, 1 day smarter commuting.
What is From5To4?
F5T4 is the mobility game from the Netherlands. The aim of the game is to encourage employees to travel to work more smartly (e.g. walking, cycling, public transport and car sharing) as well as having fun competing against their friends and colleagues at the same time. Employees are incentivised to apply a new way of working. This approach offers opportunities for both employers and employees.
Who should play From5To4?
Any organisation that experiences accessibility problems and is keen to help their employees make a positive difference in their local area. By participating in F5T4 your employees willbe informed about all the different travel to work options that are available and will be provided with suggestions about how to travel more smartly.
Why From5To4?
The cost of traffic congestion to the New Zealand economy is estimated to be NZD42bn per year. F5T4 has the ambition to encourage employees to change their travel behaviour and use sustainable modes for at least 20% of their travel to work trips. This is possible if they work and travel more smartly. F5T4 suits an employer that is looking to offer their employees a fun competition whilst also sending a serious message about its commitment to the health and well being of its staff and the sustainability of its local environment.
The offer
You will receive an introduction from a specialist in sustainable travel; access to the online gaming environment and helpdesk; and access to the travel data of your employees. You will receive a package of communication materials (posters, stickers, tips etc.), an interim report and a final report with conclusions and recommendations. At the end of the game (after 6 months) there will also be a formal closure. F5T4 is an online game with an offline support system. Therefore you don’t have to install any additional or unnecessary software.
